CUSTOMER
Best Berries
Growers and suppliers of fresh strawberries and raspberries to New Zealand and overseas markets.
PRODUCT PROVIDED
K Reseal - the easy peel lidding film range that can be repeatedly opened and resealed to the tray.
- Printed.
- Macro perforated.
- Mono laminate PET, designed for recyclability.
THE BRIEF
Best Berries required a fully printed reclose lidding film with macro ventilation holes for their APET 250g and 454g punnets of strawberries. The punnets were required to have a tamper-evident seal from the point of packing through to the consumer first opening the pack.
THE SOLUTION
Our K Reseal lidding film proved to be the ideal solution by meeting all of Best Berries’ requirements.
As part of the process, after an initial discussion to determine the customer’s requirements, we provided samples of our reseal system. Once the commercials had been agreed, we supplied a trial order.
The owner of Best Berries, Boman Zakari, said: “Our customers were interested in reclose lidding options. KM were able to provide the solution. Not only is it resealable, but it’s fully recyclable along with the punnet. That was a bonus.”
One of the challenges of this project was that Best Berries’ tray sealing machinery settings had no waste film allowance between each lid, on a four across tooling layout.
Boman said: “We were concerned about the stretch of the seal and the accuracy of the dye line. But the team from KM advised on the settings and we had no issues.”
After the successful trial, we supplied the fully-printed order and shipped it by a combination of air and sea to coincide with the start of the customer’s picking season.
Best Berries is now able to offer its customers the security of tamper evidence along with the convenience of easy opening and reclose lid. The product looks great and stands out on-shelf in store.
Also, the lidding film offers the added advantage of being a mono laminate PET which matches the tray. And, because the punnet and the lid are tethered together, they can be recycled through the kerbside collection stream.
CUSTOMER’S RESPONSE
Boman said: “Our customers are happy with the packing innovation. And it really looks great. It has been a great experience working with KM. The team are very helpful and try their best to provide solutions to any problems.”
MORE ABOUT K RESEAL
The K Reseal range is compatible with most tray sealing machines and is suitable for chilled, and ambient storage.
It is compatible with CPET and APET tray types, and options include mono-material, antifog and high barrier.
The range can incorporate print designs for improved pack presentation and shelf appeal. It can also include macro holes, hot needle or laser perforation for advanced packaging solutions such as when the products need to respire.
Our K Reseal lidding film offers multiple benefits, including:
- Improved consumer convenience.
- Improved pack presentation.
- Extended shelf-life.
- Reduced food wastage.
- Reduced pack weight.
And it is suitable for multiple market sectors, including:
- Fresh produce.
- Meat, poultry, and seafood.
- Bakery and desserts.
- Dairy and cheese.
- Plant-based protein.
If you’d like to know more about the K Reseal range: